Should you use a dynamic QR code for a restaurant menu?
Yes if the menu, prices, opening information or destination may change. A dynamic QR code lets you update the content without reprinting table cards and can also help measure usage by placement.
Explanation
Restaurant menus are a classic example of content that changes: seasonal dishes, sold-out items, lunch specials, new prices or a change of ordering platform.
With a dynamic QR code, the table keeps the same printed code while you update the destination. You can also use different QR codes for different rooms, tables or terrace areas if you want separate scan analytics.
A static QR code may still be enough when the URL is genuinely permanent and the printed medium is disposable.
Also consider accessibility: a QR code should not be the only way to access essential information when some customers may not be able to use it.
Concrete example
The same QR code on restaurant tables can open the summer menu in July and the autumn menu in October without replacing the table cards.
Common mistake
A dynamic QR code does not fix a bad mobile experience. Avoid tiny, hard-to-read PDFs if a responsive menu page is available.
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