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Cart & checkout abandonment diagnostic

Diagnose cart and checkout frictions for free: 37 checkpoints, quality score, audit reliability, unchecked points and an AI prompt. No sign-up, 100% in-browser.

Configure your diagnostic (Optional)

These details help us calibrate the diagnostic and build an optimized AI prompt for your store. Feel free to skip and start directly!

Completion mode: only remaining unchecked points are shown.

Thematic focus

Diagnostic tip

Analysis Complete • Outilo Diagnostic

Checkout Performance Report

Checkout quality

Audit reliability

Some points flagged as uncertain lower the reliability. Check them to refine the scores. Excellent precision. Your answers cover all the required CRO and technical aspects.

Unchecked points

These points were not confirmed. They are not counted as bad points, but they lower the audit reliability.

Detailed results by theme

Detected major frictions (Fix in priority)

Quick checks (under 10 mins)

Action plan and required structural changes

Copyable trust microcopies

Insert these short sentences in strategic spots (near the checkout button) to remove your visitors' doubts.

Powered by AI

Generate a 30-day action plan via AI

Copy this personalized prompt containing your full diagnostic and submit it to your favorite AI assistant (ChatGPT, Gemini, Claude) for tailored guidance.


            

Real-Time Diagnostic

Set up your sales profile on the left to get an accurate report.
The diagnostic covers 9 critical themes (forms, trust, payment...).
Overall progress
Estimated friction

Outilo's philosophy

  • No account required
  • No advertising tracking cookies
  • Zero server-side computation
  • 100% private data
  • Automatic local save enabled
    Your answers stay only in this browser.
Yoann Begue
Edited by Outilo Reviewed by Yoann Begue Last verified on 13/06/2026

Go deeper

Why carts are abandoned before payment

In e-commerce, cart abandonment is common: Baymard studies place the average around 70%. This figure should not be treated as a promise of recoverable revenue, but as a clear signal: a cart must be simple, readable and reassuring. This diagnostic helps you spot avoidable frictions in your cart and checkout, with no sign-up and without sending your data to a server.

The 3 frictions that most often block checkout

Late fees

Discovering shipping costs, taxes or extra charges at the last moment feels like a trap. The total cost should be visible as early as possible, ideally from the product page or cart.

Mandatory account

Forcing account creation before payment adds unnecessary friction. A clear guest checkout reduces effort, then account creation can be offered after purchase.

Mobile checkout

On mobile, every field matters. Long forms, unclear buttons or missing express payment can be enough to break the buying momentum.

Built for Shopify, PrestaShop, WooCommerce and custom stores

Whether your store runs on Shopify, PrestaShop, WooCommerce, Magento or a custom solution, the main levers remain the same: clear fees, understandable shipping, guest checkout, payment methods, mobile forms, reassurance, cart recovery and product-data quality. The tool analyzes 37 points across 9 themes to produce a readable diagnostic, not a commercial promise.

Score, reliability and unchecked points

At the end of the diagnostic, you get a checkout quality score out of 100, an audit reliability score, a breakdown by theme and a list of unchecked points. Skipped questions or “I don’t know” answers are not treated as bad choices: they simply flag areas to verify to make the analysis more reliable.

An action plan and a ready-to-copy AI prompt

The report highlights major frictions, quick actions and possible structural improvements. You can also copy a personalized AI prompt containing your diagnostic and ask ChatGPT, Gemini or Claude to help prioritize your next fixes. Everything stays local: your answers are saved in your browser and do not leave your device unless you copy them yourself.

FAQ

What is a normal cart abandonment rate in e-commerce?

The average abandonment rate usually sits around 70%. On mobile it can climb to 80%. The goal of rigorous CRO is to drop below the 60% mark to grow your net margins without inflating your acquisition budget.

Is free shipping essential to prevent abandonment?

No, it's not mandatory — but clarity is. If you charge for shipping, show it from the start. A good practice is to offer a free-shipping threshold to encourage adding products (e.g. "Free shipping over €50").

How is search AI transforming e-commerce in 2026?

AI-based search engines (SearchGPT, Gemini…) read your site data in real time. If your products have clean JSON-LD structured data (price, stock, attributes), the AI sends users straight to your pages with pre-computed reassurance.

Is my data sent to a server?

No. The diagnostic is computed entirely in your browser. No answer, URL or store information is sent to a server. The generated AI prompt stays local until you copy it yourself into an assistant.

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